Equipment Sales
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Introduction to the AC Equipment Sales Challenge
Imagine stepping into the shoes of a sales representative at a leading equipment company. Our AC Equipment Sales Challenge offers students exactly that experience. In this program, students delve into the world of central air conditioning units, gaining foundational knowledge about how these systems work and what makes them essential for both residential and commercial spaces. This challenge is not just about understanding equipment; it’s about simulating real-world sales scenarios that prepare students for future careers in the industry.
Two workers wearing safety gear in an industrial setting with large metal ducts.
Building Foundational Knowledge
Before diving into sales, students first need to understand the product. They start by learning the absolute basics of central AC units—how they operate, their components, and the principles behind their functionality. This foundational knowledge is crucial as it empowers students to confidently address customer inquiries and provide informed recommendations.
An outdoor air conditioning unit.
This structured approach ensures that students understand each phase of app design, from the initial concept to a workable prototype.
A red circle with a smartphone showing a bar graph and coins, labeled "Sales."
Engaging with Real-World Sales Scenarios
Once equipped with the basics, students transition into the heart of the challenge: interacting with customers. They receive actual customer questions via email, accompanied by detailed spec sheets and company spreadsheets that display sales and lead time data. Using these resources, students must analyze the information to answer queries effectively. For instance, if a customer is unsure about the appropriate size of an AC unit for their home, students will utilize an online calculator to determine the best fit, ensuring the customer’s needs are met accurately.
Pages describing a family co-op program with illustrations about tech work experience and its benefits.
Mastering Professional Communication
Effective communication is a cornerstone of successful sales. In this challenge, students learn to craft professional and clear email responses, addressing customer concerns and guiding them through their purchasing decisions. This involves not only providing technical information but also building trust and rapport with potential buyers. By handling these interactions, students develop essential skills in customer service and professional correspondence.
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Creating and Managing Invoices
Beyond answering questions, students are introduced to the financial aspects of sales. They use a vector graphics program called Inkscape to design professional-looking invoices, ensuring that each document is both accurate and visually appealing. Learning to create and send invoices teaches students about the transactional side of sales, including pricing, payment processing, and record-keeping.
Two images: one showing an invoice checklist with labeled components, and the other displaying a digital invoice management interface.
Utilizing Customer Relationship Management (CRM) Systems
Keeping track of customer interactions and data is vital for any sales team. Students learn to log customer information into a CRM system, maintaining organized records of communications, preferences, and purchase history. This practice not only mirrors real-world business operations but also highlights the importance of data management in fostering long-term customer relationships.
A CRM.io and GoHighLevel dashboard showing categorized leads: new, engaged, qualified, and disqualified, with detailed information for each.
Pages describing a family co-op program with illustrations about tech work experience and its benefits.
Preparing for Future Careers in the Industry
Our program is designed to mirror the operations of well-known companies like Texas Instruments and Caterpillar, giving students a taste of what it’s like to work in the equipment sales sector. They learn to navigate the complexities of customer needs, product specifications, and sales strategies, equipping them with a versatile skill set that is highly valued in the professional world.
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